ANIMATION IS THE MOST SPECTACULAR AND EXPENSIVE OF THE DIGITAL REPRESENTATION PROCESSES.
Animation is a sum of renders (from 25 to 30 each second) to which sound can be added. As we have already explained, if they are added to other multimedia elements we can obtain a movie.
The great quantity of images to process is what makes the product more expensive, due to both the hours of elaboration and the machinery necessary. A study of profit is recommended to assess the value to the client.
This handicap also affects the size of the files that grow exponentially. This means that when possible we resort to large storage formats (CD or DVD), but that when it is not possible (for example digital presentation cards) or it creates problems of usability (web pages) the necessary process of optimization is carried out.
The enclosed photographs permit you to see three small examples of what animation enables. It only requires a little imagination to think what we can do with slightly more time, size and quality of image.
